Native Advertising 101: cross promote Kanye West + Glastonbury Festival, write "news article" pitting asshole "performer (?)" vs rock fans / attendees. No mention of comments from event organizers or the artist being petitioned off the stage, be sure you have the dates and line up link in the article. http://www.cbsnews.com/news/thousands-sign-petition-to-cancel-kanye-west-glastonbury-2015-performance/ When I read this article, it felt more like native advertisement for the Festival with a dab of promotion for Kanye West. https://www.change.org/p/glastonbury-festival-cancel-kanye-west-s-headline-slot-and-get-a-rock-band As of this writing 118,450 people (or bots) signed the petition but is this really the best use for change.org ? Does the performer care? Do the event organizers care? Why should we care? I think Mr. West's music is garbage but should the event organizers go back on their plans (I'm sure a contract was signed at some point) opening the...